The Mint of Treasury has seen an unprecedented demand for physical gold. In the uncertain times of war, Poles see them as a safe investment.
“Unfortunately, the war in Ukraine and the introduced economic sanctions did their job. We see a huge, unprecedented in the history of our company, demand for gold in Poland, but also in other European countries” says the president of the Mint, Jarosław Żołędowski.
According to Żołędowski, the perception of gold by Poles as a safe deposit, especially in the current situation, is in line with the global trend. There are queues of investors who want to buy any products made of this metal from the Mint’s offer. Online gold sales are also increasing.
As the company emphasizes, the demand for gold has been increasing for 2-3 years. In the last quarter of 2021, sales of investment gold worldwide increased by 31% on an annual basis. According to information obtained by the Polish company from world mints, Poland has come closer to the three largest markets in Europe. However, the real record was set in the United States, where the record amount of gold was purchased in 2009.
The company also announced that it is opening its new, already a sixteenth branch in Poland in Bydgoszcz. The decision to expand the offline, traditional sales network was made before Russia’s aggression against Ukraine.
“This is one of the elements of our strategy to help increase our market share. Undoubtedly, the 16th sales branch of our company, launched in Bydgoszcz, will contribute to the increase in revenues, regardless of the ongoing war in Ukraine and the observed higher than usual demand for gold” predicts Żołędowski.
The Treasury Mint sells investment gold as well as other metals and precious stones on the Polish market. The company is listed on the NewConnect market of the Warsaw Stock Exchange.
Arkadiusz Słomczyński